Carola Plöchinger

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Carola Plöchinger

*born in Passau, GER
lives and works in Berlin


Carola Plöchinger is a german photographer, designer and former fashion designer. Based on personal experience, her early work deals with questions of identity and belonging: how origin determines identity, but also why, in a supposedly enlightened time in which gender equality should be the norm, their expression through clothing is still so different. This research has led to the foundation of her former menswear label IO (italian: I) with the aim of questioning the classic perception of roles. Although narratives, materiality and texture of clothing continue to have an influence on Plöchinger's work, the common practice in fashion does not correspond to her idea of value and appreciation of craftsmanship and a sustainable use of resources.

She used a three-month journey from Japan to New Zealand in 2018/19 to realize personal artistic projects: for investigations of landscape, which on the one hand revolve around the concept of the adopted country (‚Wahlheimat’ in german directly translated means ‚home of choice‘), on the other hand with the vulnerability of the landscape and nature itself. Her photographs explore the interplay between place, identification and dissociation.

Plöchinger holds a Master of Arts in Visual Communication with a focus on photography of the Berlin University of the Arts.


2003 Meisterschülerin, Berlin University of the Arts
2002 Master of Arts (MA) Visual Communication & Photography, Berlin University of the Arts
2001 Scholarship, Royal University College of Fine Arts Stockholm
1999 – 2002 Studies Visual Communication & Photography, Berlin University of the Arts
1996 – 1998 BA Visual Communication, Nuremberg Institute of Technology Georg Simon Ohm
1995 – 1996 Political science, history and economics, University of Passau

Full CV on request